Bee Pahnke

Head of Voice, Dragon Rouge

Bee is the Head of Voice at Dragon Rouge, and has a wealth of experience building powerful verbal identity into brands. She’s passionate about the power of words, the strength in diversity and the responsibility we have in the marketing and branding world. Bee loves to talk about the things we’re not supposed to talk about, challenging the industry and pushing for equality and representation. Her favourite word is teacup.

If brands leave gender targeting in the past where it belongs, they’ll find themselves creating products that really resonate with
Sex. Mental health. Divorce. Menstruation. Death. Some things are hard to talk about.