Blog post

Be brave: Resist the siren call of over-simplification

Giles Lury is being brave and encouraging you to do so too.  
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Tripadvisor’s credibility needs more guts, less praises.

How believable are those 5-star ratings? 
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It’s time to get back down to earth

As my burly window cleaner, Paul–a lifelong lover of the commercial break–recentlydeclared, “I’ve had it with ads.
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Hospice Biographers: helping stories live on

This month we are featuring a new charity...
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O Lord, won’t you buy me, a Mercedes-Benz?

I’m going to begin with a statement that to some people will be almost sacrilegious. I do not associate this song with Janis Joplin. In fact, I don’t associate this song with any artist. I associate this song with Mercedes-Benz adverts.
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Letter From Switzerland: The Power of Myths

Roland Sutter explores the power of myths, marketing and politics. 
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Don't let a hurricane become a disaster for your brand

The hurricanes that hit the Caribbean and southern US states in recent weeks created an opportunity, uncomfortable though it is to say so. But businesses that grab the short-term revenue opportunities risk long-term damage.
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Digital is the new playground

These days, another trend has emerged: Sports fans have gone digital. 
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Bupa launches online mental health guide

The new guide aligns with our mission to reduce the stigma of mental health in the workplace. 
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Inspired Us: Diversity and Citymapper

Havas Goup UK talks us through what inspired them this month, from the humble travel app to encouraging diversity. 
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