It is difficult to get shock advertising right, to not sensationalise an event but raise awareness through...

A long time ago, I spoke at a conference in front of 6,000 accountants. Like all good speakers, I had lovingly prepared...

Is doing the right thing important to society or commercially savvy? This was the theme of an Oystercatchers debate this week.

Launching a new product or service is the same as being the new kid

This week Joss Davidge puts the spotlight on this ‘Great Escape’ ad, where a beardy-yodeller chats to commuters to encourage them to travel to the countryside.

I didn’t go to Cannes Lions this year. But, in some respects, I didn’t need to.

How the most famous British fighter plane of World War II proved to be the inspiration for the world’s first and most popular baby buggy.

Nescafé set out to prove that coffee has the power to get people talking in this experiential marketing campaign.

Another year, another Cannes. Fittingly for a festival where so much alcohol is consumed...

The account manager is dead. And Stephen King killed him.