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We're only talking to one person

Bob Levenson was reckoned to be the best copywriter ever. That’s Bill Bernbach’s opinion. That’s why he made Bob Levenson head of copy at DDB New York. At a time when New York was stuffed with the world’s best copywriters.
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Whatever happened to the learning culture?

As I recall the vast majority of Marketing Society members are clients, agency people and consultants of various sorts. This is a plea to all of you:
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Use your marketing talent to help young people reach their potential

Act for Change is a charity that provides young people that have been through traumatic experiences.
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BE careful - A little knowledge can be a dangerous thing

The frameworks and concepts that the behavioural sciences have defined over the last few decades...
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3 reasons why you should be watching Africa (Hint: mobile)

Often referred to as 'the mobile first continent', Africa is using this digital channel differently from any other area of the world.
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Why not consider some wild cards at #AWEurope?

One of the great aspects about Advertising Week Europe is that there is an opportunity...
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Advertising in Spain: painting a positive perspective

Uncovering a selection of viral campaigns that represent the celebration of the nation’s perseverance through adversity.
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Social, digital and mobile in 2015

2014 was a landmark year for growth across all things digital, and We Are Social's new...
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GENIUS STEALS: Year One

This month marks the two year anniversary of Rosie and I leaving our jobs.
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Best Marketing for Good content 2014

We launched our Marketing for Good initiative back in 2013. Since then our members have really taken to it.
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