As the first lockdown kicked in, the prospect for TfL was, frankly, bleak. Not only was our revenue hit, but our services became the poster child for COVID.

Contrary to what you might think, the busiest time in travel is January. Well it is if you’re in the business of selling holidays.

We are delighted to welcome Gita de Beer, CMO, Asia Pacific Jones Lang Lasalle, as she joins The Marketing Society Singapore Board.

Gartner flagged the warning “customer experience is the new competitive battlefield” a few years ago, and the message has sunk in at all levels within companies.

Want to be part of a dynamic organisation dedicated to raising marketing’s positive impact? Become a non-exec director on the Global Board for The Marketing Society.

It was refreshing and energising to hear how marketing leaders can be influential and important within a business, earning themselves a seat on the top-table.