Content Library

"#sharetheload" - Ariel - India

73% of women in India believe men should do more to help with the laundry.
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Gender bias in advertising

In 2017, discussions around gender and media have reached a fever pitch. We’ve seen movements for gender equality in Hollywood, in Silicon Valley—and even on...
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Our Brave Series

We've dedicated 2017 to inspire our members to be braver leaders. We've been discussing failure instead of success, tackling taboos and having uncomfortable conversations. Watch...
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Indie summit 2017: what clients want

For this year's Indie Summit the excellent panel discussed what clients want from their agencies - moderated by Stephen Maher, in his role as Chairman...
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The Air France upgrade challenge

Who doesn't want a free upgrade? That was the thinking behind Air France's campaign for the launch of its new business cabins in Asia.
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Ella's Kitchen CEO: 'Every product is developed through the eyes of our mission'

What enabled Ella's Kitchen to challenge the baby food category so successfully when you first launched? When Ella’s Kitchen launched in 2006, you had these...
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