Paul Tredwell reviews 'The 12 Powers of a Marketing Leader'

Riccardo Brenna reviews B. Burnett and D. Evans' book

When I first started working in this industry, the acronyms threw me. An email would be peppered with CMO, RFI, SEO, CTA. I felt I needed my own Enigma machine to understand what was happening.

How white people in advertising can get better at talking about race.

One of my own mental particularities is to hold on to positive experiences and avoid letting them go.

50 + up and coming marketers attended The Marketing Society’s excellent new OnesToWatch training programme in 2017.