Content Library

Channel 4 scoops Brand of the Year Award

Channel 4, one of the UK's most admired media owners, was voted The Marketing Society's Brand of the Year at its Annual Dinner last night.
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Paddy Barwise and Thomas Barta on 12 powers

The 12 Powers of Marketing Leader Paddy Barwise, Emeritus Professor Marketing and Thomas Barta, Marketing Leadership Expert discussed the 12 Powers of Marketing Leader at...
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Vitasoy's Roberto Guidetti on creating brand equity

Creating brand equity in a 3.57 world Roberto Guidetti, Group Chief Executive Officer, Vitasoy, Hong Kong, taught us about creating brand equity in a 3.57...
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Mark Earls welcomes everyone to our conference

Mark Earls, Author and Host at The Global Annual Conference 2016.
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Martin Glenn steps down as Society president

Handing over as Society president.
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Ogilvy & Mather's Graham Fink on China's wired ways

China's wired ways Graham Fink, Chief Creative Officer, Ogilvy and Mather, China discusses China's wired ways at the Annual Conference 2016.
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