It's pretty easy to figure out what you're competing for—attention, a new gig, a promotion, a sale...  

“You’ll go crackers for our deals”, “Jingle all the way to the bargains”.

The Loi Evin is a law passed in France in the mid-1980s, restricting the nature and channels of alcohol advertising.

The season of goodwill is upon us. It’s a time for festive cheer, for being thankful...

What is your most hated business expression? 'Reach out' or 'let's take this offline'.

As media channels proliferate, it’s harder than ever for marketers to determine how best to deliver branding messages along the path to purchase.