Why did McDonald's post signs saying, 'More than a billion sold'? Why do some people pay big money to go to galas...

The Cannes Festival is upon us. And therefore so is the usual social media frenzy of folks in adland slagging it off.

As presented at the Marketing Society 2013 Annual Conference, Paul Kemp-Robertson describes four fascinating trends that flow from emerging technologies and new consumer behaviours which form the basis for exciting brand marketing innovations in t

Misconception: Leaders need to be charismatic.If you ask CEOs to nominate the business leaders they have most admired, they will invariably refer to a small group of well-known, highly entrepreneurial men at the top of large corporations: leader

Paolo Guenzi and Dino Ruta, business professors at Bocconi University have written a fascinating book on leadership skills and techniques in the sports world that can be easily transferred into business.

You are quite right. I made it up. People simply don’t talk that way – fantastic meetings are rarer than hen’s teeth.