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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

An Interview with Vicki Miller

Director of Marketing & Digital, Visit Scotland

Vicki joined VisitScotland in 2005 after three successful years with Dumfries & Galloway Tourist Board where she held the posts of Head of Marketing & Visitor Services and Acting Chief Executive.

An Interview with Emma Cantwell

Marketing & Comms Director, The Louvre

Australian born, Emma Cantwell is speaking at our upcoming Global Conversation

An interview with Rob Newlan

Global President, Virtue Worldwide

This week we spoke to Rob Newlan, the Global President of Virtue Worldwide who is speaking at our event Innovating the Creative Process at Speed in partnership...

Case studies

Podcasts

Dave Dye talks to behavioural science boffin Rory Sutherland. (Part 1)

Every time Twitter throws up a smart take on marketing, it inevitably ends with the words '- Rory Sutherland'. Here are a few examples: “No big business idea... https://podcasts.marketingsociety.com/episode/dave-dye-talks-to-behavioural-science-boffin-rory-sutherland-part-1 01:11:30 Mon, 12 Jul 2021 12:23:00 +0000

Luke Boase and Emma Heal of alcohol-free beer Lucky Saint on on pivoting in COVID to avoid losing 70% of their business

"We only had three weeks of cash. And then we came out victorious. And we were the second biggest selling lager on Amazon only behind a 24 pack of Fosters. We... https://podcasts.marketingsociety.com/episode/luke-boase-and-emma-heal-of-alcohol-free-beer-lucky-saint-on-on-pivoting-in-covid-to-avoid-losing-70-of-their-business 35:41 Mon, 12 Jul 2021 10:00:00 +0000

Mobile marketing and its crucial role in customer engagement

The Marketing Technology Lead for Western Europe at Reckitt, Cicero Hennemann is, in his words, “the tech guy.” His career covers lots of different technology... https://podcasts.marketingsociety.com/episode/mobile-marketing-and-its-crucial-role-in-customer-engagement 28:42 Fri, 09 Jul 2021 09:00:00 +0000

Videos

Nike: Kick It

3 great ads: Robert Campbell, BETA

Ahead of our Annual Lecture we caught up with Dave Lewis to get his thoughts on leadership, dealing with problems and facing adversity.

Tesco's Dave Lewis on leadership and adversity

Highlights from our Collide event in Dubai, colliding creativity and business.

Content Hub

Featured

Cannes 2025 Spotlight

Our First Play Verto Pulse Survey is Now Live! Have Your Say

Why Marketing Matters

Latest Think Pieces

An Interview with Vicki Miller

An Interview with Emma Cantwell

An interview with Rob Newlan

Case studies

Podcasts

Dave Dye talks to behavioural science boffin Rory Sutherland. (Part 1)

Luke Boase and Emma Heal of alcohol-free beer Lucky Saint on on pivoting in COVID to avoid losing 70% of their business

Mobile marketing and its crucial role in customer engagement

Videos

3 great ads: Robert Campbell, BETA

3 great ads: Robert Campbell, BETA

Tesco's Dave Lewis on leadership and adversity

Tesco's Dave Lewis on leadership and adversity

Zouheir Zouiehed's challenges for 2017

Zouheir Zouiehed's challenges for 2017