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Interview with Emma Pollock

Marketing & Communications Manager, Johnnie Walker

Emma
We hear from Emma Pollock, marketing and communications manager - Johnnie Walker, Diageo

Three digital transformation shifts to drive growth in B2B

By Fred Geyer, Prophet Growth Consulting and Joerg Niessing, Insead

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We are witnessing a profound shift in how corporate customers use digital to consume information, make informed buying decisions and engage with suppliers.

Interview with Greg Smith

Head of Marketing, Scottish Seafish

greg
We caught up with Greg Smith, head of marketing at Seafish, ahead of his appearance at this year's Amplify Virtual Festival

Case studies

Podcasts

Dave Dye talks writer, creative director and all-round good egg Mary Wear.

‘Remember how seriously we all took it? Not that we took ourselves seriously or that we didn’t have fun, but we just tried so, so hard to make great work. It... https://podcasts.marketingsociety.com/episode/dave-dye-talks-writer-creative-director-and-all-round-good-egg-mary-wear- 02:40:55 Thu, 17 Jun 2021 11:54:00 +0000

Dave Dye talks to Richard Shotton about behavioural science

One of my favourite tweeters. Always insightful, but more than that, Richard always seems so excited to share each idea or thought. He writes his tweets like... https://podcasts.marketingsociety.com/episode/dave-dye-talks-to-richard-shotton-about-behavioural-science 01:39:30 Thu, 17 Jun 2021 11:46:00 +0000

The Journey of the Explorer with John Hagel

John Hagel has grown and sold start ups in Silicon Valley, spent years as a senior exec in Atari 16 years as a Partner in McKinsey and Co and most recently set... https://podcasts.marketingsociety.com/episode/the-journey-of-the-explore-with-john-hagel 29:19 Thu, 17 Jun 2021 06:00:00 +0000

Videos

We are all perfect and have everything we need to do amazing work.

Discover your true creative self

Health Makers … from gene editing to brain stimulation, and 3D printed hearts

Health Makers

The speakers and delegates from The Marketing Society's International Marketing Leaders Programme tell us what characteristics they believe make great leader

International Marketing Leaders Programme Europe