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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Is this the end for brand purpose?

End of brand purpose?

Pepsi, Heineken, Dove and McDonald’s have all run into trouble recently by combining social purpose with a sales message.

Is this the end for brand purpose?

Pur...

Published on: 2 August 2017

Inspired by Spanish innovation...

Spanish innovation

Spain is a land of diverse cultures that drives incredible creativity.

Published on: 2 August 2017

The creative diplomat: should we always tell it like it is?

The creative diplomat

‘A diplomat who says ‘yes’ means ‘maybe,’ a diplomat who says ‘maybe’ means ‘no,' and a diplomat who says ‘no’ is no diplomat.’

Published on: 2 August 2017

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