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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Is challenger strategy just best practice now?

Challenger strategy

The Agora in Ancient Athens was the Parliament of its day, where the most influential figures made the case for what the Athenians should do. Who they should...

‘Men, not particularly women, have supported me throughout my career’

Jan Gooding on support

The former marketer is referring to so-called ‘queen bee’ syndrome

A few minutes with Thomas Barta

Q&A with Thomas Barta

Ahead of him speaking at our workshop in India, we caught up with the former McKinsey partner.

What does bold marketing leadership look like?
Think firmly...