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Marketing Society Fellow Mark Price, releases new book

Mark Price's new book

Marketing Society Fellow, Mark Price releases new book 'Fairness for All : Unlocking the Power of Employee Engagement'.

The book which claims to 'increase your...

Why China is ripe for semiotic insight

China and semiotic insight

China is as large as it is complicated, and it is studied as much as it is misunderstood. I

Being National Geographic in the era of Trump

Being National Geographic in the era of Trump

Purpose’ is one of the defining marketing buzzwords of our time.
 
With populism on the march across Western Europe, Donald Trump in situ at the White...

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