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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

IPA Effectiveness Week

We are delighted to be partnering with the IPA for its Effectiveness Week.

This unique initiative is designed to drive marketing effectiveness to the core of...

these vintage ads will make you nostalgic for the 90s

nostalgic ads from the 90s

We meet the brains behind @adarchives, the young collector unlocking the past through her vintage ad collection.

Enter the mind of your customer

The second of the 4 factors I propose for innovation success is the need to enter the mind of your customer.