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Do you listen to research or your intuition?

Research or intuition?

Successful customer-led organisations tend to be confident. They’re happy to lead the market because they understand...

A racing start: Sir Dave Brailsford

A racing start: Sir Dave Brailsford

Dave Brailsford on getting the best out of people and why bold leadership is about recognising it's not about you.

What the BBC taught me about marketing

What the BBC taught me about marketing

A couple of weeks ago the BBC was in the news, as the public consultation on the Charter Review closed.

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