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MASH+UP October 2015

MASH+UP October 2015

2.2 billion hectolitres of beer are consumed across the world each year. Whilst the Germans drink more than anyone...

What your business needs to know about consumer neuroscience

Consumer neuroscience

Consumer neuroscience is a buzz word right now as a growing number of brands seek new ways to prove their advertising bucks are delivering value for money.

The Marketing Society Fellows list

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From Lords and Ladies to OBEs, CBEs and marketing's biggest and brightest brains...

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