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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Speaker Q&A with David Eustace

Amplify 2024

David Eustace
We caught up with world-renowned photographer, creative advisor and curator David Eustace ahead of Amplify 2024.

Published on: 8 July 2024

How to Love SMBs (and make them love you back)

By Billy Hamilton-Stent

Publicis Approved Image
SMB's are the backbone of our economy and understanding how they tick is vital for marketers. This new report, Publicis Pro reveals important strategies for unlocking their potential in B2B marketing

Published on: 4 July 2024

Elevating diversity in advertising

Insights and opportunities for brands

By Marcos Angelides

Spark Foundry Publicis Groupe Partner The Marketing Society
With consumer preferences continually evolving, particularly around diversity in advertising, Spark Foundry’s Insights Accelerated report reveals thoughtful, inclusive strategies to help brands stay relevant and connected in 2024 and beyond.

Published on: 4 July 2024

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Case studies

2017 winner: Hammerson Gift Cards, marketing on a shoestring - case study

2017 winner: Hammerson

Nine of Hammerson’s ten UK shopping centres are united under one Gift Card scheme, which has been running since 2008.

Published on: 14 June 2017

2017 winner: Ikea, marketing communications - case study

2017 commended: Ikea

At face value IKEA is a household name, popular within culture, and with a long record of creative marketing

Published on: 14 June 2017

2017 highly commended: TSB, purpose driven - case study

2017 commended: TSB

‘Purpose’ is an idea whose time has come. It should come as no surpris

Published on: 14 June 2017

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Podcasts

Can Marketing Save the Planet - Ep: 62 The Green Guides - Tackling the social and environmental challenges we face - with Laura Brett, VP, BBB National Programs’ National Advertising Division, NY.

“Building a culture of trust around green claims is the most important thing marketers, business and brands should be doing, using advertising self- regulation...

https://podcasts.marketingsociety.com/episode/can-marketing-save-the-planet-ep-62-the-green-guides-tackling-the-social-and-environmental-challenges-we-face-with-laura-brett-vp-bbb-national-programs-national-advertising-division-ny- 31:57 Thu, 10 Aug 2023 07:00:00 +0100

Doing the common uncommonly well with Bausch + Lomb's Tatyana Jones

In the latest episode of the Shiny New Object podcast, Tatyana Jones, Director of Consumer Marketing at Bausch + Lomb, delves into the power of simplicity in...

https://podcasts.marketingsociety.com/episode/doing-the-common-uncommonly-well-with-bausch-lombs-tatyana-jones 26:02 Tue, 08 Aug 2023 12:38:00 +0100

Uncover the power of a good marketing strategy brief

In the newest Shiny New Object podcast episode, we’re speaking to Jen Tanner, Accenture’s Marketing Director. She’s picked the marketing strategy brief as her...

https://podcasts.marketingsociety.com/episode/uncover-the-power-of-a-good-marketing-strategy-brief 20:16 Tue, 01 Aug 2023 11:32:00 +0100
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Videos

PHD Worldwide’s Philippa Brown on why digital learning must be continuous

PHD Worldwide’s Philippa Brown on why digital learning must be continuous

As technology evolves, so do clients and consumers’ needs.

PHD Worldwide’s Philippa Brown on why digital learning must be continuous

Wayne Arnold on what we can learn from Singapore

Wayne Arnold at our Fellows 2016
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Wayne Arnold on learning from Singapore and marketers round the world at our Fellows Cocktail Party 2016.

Wayne Arnold on what we can learn from Singapore

London Bravest Conference 2019: Craig Inglis' closing remarks

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Marketing Society Chairman, John Lewis' Craig Inglis closing our 2019 conference in London.

London Bravest Conference 2019: Craig Inglis' closing remarks

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