The WISE Campaign was set up 30 years ago to promote female talent in science, technology, engineering and...

It has hit another major snag. Its latest set of ads, promoting the new structure of the deal, has been banned by the Advertising Standards Authority as containing misleading claims.

This week, Ferrari’s takeover of one of the most exclusive shopping districts in the world has caught his eye. 

I’ve just seen the new work for Argos from CHI. Bravo. Seriously. Brand reappraisal is bloody hard. You often have to start...

At the core of every brand beats a living and ever-evolving identity. The more meaningful a consumer perceives...

This week, The North Face’s sudden sporting challenge for its customers has caught Joss Davidge's eye.

Colin Wheeler is Managing Partner at the strategy and marketing communications company CWMarketing Limited.

The new category at the London International Awards is, in my increasingly humbled post judging opinion, the hardest category to win (and to

You’ve heard of the ALS Ice Bucket Challenge which went viral in June, but have you heard of Aymotrophic Lateral Sclerosis (ALS) disease? ALS is a motor neurone disease that attacks the nerves in the spinal cord and brain.

Marketing to children is not all fun and games. In fact, beneath the brightly coloured characters a battle is continually raging...