Blog post

Could your marketing expertise help a child receive life changing surgery?

All around the world there are children in need of surgeries that won’t happen because their families can’t afford to pay for them.
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You’re biased! Learning to recognise and challenge our built in biases

We may not like to admit it, but we are all prone to subconscious bias. Our decisions are not as rational and logical as we may think they are.
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A better marketing culture

Sometimes it takes a sports person or team to remind you what really drives success. I have been criticized for this view in the past.
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One for the girls?

So I’m in the corner store buying some ‘Kinder Eggs’ for my child’s birthday party.
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The experiential excellence collection: the power of technology

Cutting-edge technology like VR and AR can add a whole new level to experiential marketing.
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En Plein Air

Back in the mid 2000s a lot of planners starting blogging and meeting each other online, mostly inspired by Russell Davies' pioneering blog.
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Letter from: South Africa - global v local

Africa is the world’s second largest continent, made up of 54 countries and home to one billion plus people, who speak around 2000 different languages.
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Why are the young so impulsive? It’s all in their brain

We all know people around us who can be impulsive and shortsighted.
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Tailored tourism - When countries become brands

What attracts you to a particular country for your holiday? Is it the sights, the food, the culture or something else?
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