Blog post

Go slow in... 101 words

‘Fast Company', 'first to market', 'think quick'. Western capitalism loves speed. Whilst it creates the world’s biggest brands and companies, the Japanese live longer and the Scandinavian are happier.
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Election Special. Flawed Research in 101 words.

Election Day and polls predict a tight outcome, but the measurement of 'intention to vote' is flawed.
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Who owns language?

In 1874, when he was 26, Arthur Balfour became a Conservative MP. Which was fortunate, because his uncle, Sir Robert Cecil, was the Prime Minister. Naturally, this worked out very well for young Arthur.
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Advertising Match-Up: who won Super Bowl 50

Since moving to the US from the UK 15 years ago, I’ve watched the Super Bowl every year, at first with curiosity for the place it holds in American culture.  More than just the game of football (and I even learned to call it that), it seemed
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JEFFERSON: Me And My Monkey

There’s ‘Me’. And then there’s ‘Monkey Me’.
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Breaking the gender barrier: Part I.

With gender equality constantly being featured in the news, brands are jumping on board for the resurgence of third-wave feminism...
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Letter from Vancouver: Dispatches from TED2016

I’m at TED2016 in Vancouver. I’m here for the eighth year in a row and I’m sat currently listening to the rain...
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Comfort is key to inventive experiential stunt in Peru

Clocking up the miles behind the wheel is usually a very tiring experience, especially when travelling...
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Letter from Portland: The hunt for the no-nudity Playboy

Back in the mid-late 1970s, there were two fairly reliable ways to find a Playboy magazine in suburban Minneapolis.
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Nudge? Or fudge?

Do we buy all the tenets of behavioural economics? Are we convinced by these counter-intuitive insights and theories, where people apparently behave against their self interest, and can be persuaded by the way the argument is framed?
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