Content Library

Sweating the SWOT

Most people reading this piece will have heard of SWOT analysis,
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Why the Dunkin' Donuts name change is too little, too late

Dunkin’ Donuts recently announced it is considering a change to shorten its iconic brand name.
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Sometimes there isn't a smart move

There’s always been animosity between the two branches of the police: uniform and plain-clothes.
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The uncertain leader

Jim Carroll discusses Crystal Pite and the ‘Doldrums of Doubt’
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If a backlash were to happen, “leverage on it”

Venus Teoh, Head of Marketing at Asia Pacific Breweries, talks being bold.
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Too many people in their 20s make the same mistake when they take a new job

Simon Sinek is the author of four books, including his latest, "Leaders Eat Last." He sat down with Business Insider to discuss the biggest mistake...
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