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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Coca-Cola's Sebastian Kroth on awards, lockdown and brave brands

By Mike Piggott

Following his award win at our Brave Awards in June, we caught up with Coca-Cola's Sebastian Kroth, Brand Director - Western Europe.

Let’s redesign life

Author of Greener Marketing, John Grant, tells the story of an entrepreneur's quest to create a better toothpaste

Design is central to sustainability. It can be a force for good. Or design can foster unsustainability, by creating throwaway and harmful products.

Burger King: how traditional media drives digital outcomes

By Toby Beresford

Burger King’s Stevenage FC tie up lit up the Twittersphere last week - the wonderful cunning of a cheap real world sponsorship campaign that converted into hoots of earned media online.

Case studies

Podcasts

Climate Crisis - Challenge and opportunity. Sustainability - a true disrupter of business - Mike Barry

There’s no doubt about it that whilst there’s a lot of talk, action and impetus behind the climate challenge we all face - from a scientific viewpoint, the... https://podcasts.marketingsociety.com/episode/climatecrisis-challengeandopportunity-mikebarry 20:37 Thu, 22 Jul 2021 07:15:00 +0000

The power of knowing your values

What makes you tick? What motivates you? What really matters to you? These are some big questions. But when you really stop and think about the answers, it... https://podcasts.marketingsociety.com/episode/mallory-erickson-and-the-secret-to-fundraising 36:03 Wed, 21 Jul 2021 20:03:00 +0000

Dave Dye talks to Steve Harrison about his latest book 'Can't Sell, Won't Sell', career and whether advertising is eating itself.

When I started out, lunch with my old writer Sean would end with ‘Right, let’s shift some product’. It was irony, of course. It’s rare for creatives talk like... https://podcasts.marketingsociety.com/episode/dave-dye-talks-to-steve-harrison-about-his-latest-book-cant-sell-wont-sell-career-and-whether-advertising-is-eating-itself- 02:30:13 Wed, 21 Jul 2021 12:44:00 +0000

Videos

Graphic design for television and film is a complex business, as revealed by the BBC...