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Latest Think Pieces

Connected packaging in the next decade

By Rob Hollands

man
The next decade will be the most progressive in history when it comes to technology.

Is advertising art or science?

By Faris Yakob

art
No, it’s not. We were delighted to be invited to speak at the launch of Eat Your Greens, a compendium clarion call for evidence-based marketing that we contributed to, in Amsterdam.

WPP CTO: how tech is enabling transformation...

... for agencies and marketers. By Damien Lawlor, MD of cloud marketing, Google Cloud

By Think with Google UK

fly
In today’s world, companies of all sizes and types aspire to connect with customers and build relationships that translate into business growth.

Case studies

Podcasts

Pop punk, cottagecore, and sea shanties — with TikTok

In the latest episode of The Marketing Society podcast Society Editor, Mike Piggott, speaks to TikTok's Dan Bulteel, Head of Social UKEMEA and Lisa Batty, Head... https://podcasts.marketingsociety.com/episode/pop-punk-and-cottagecore-how-brands-influence-culture-and-how-culture-influence-brands-with-tiktok 27:37 Tue, 30 Mar 2021 12:30:00 +0000

Videos

Advertising's most creative thinker exploring the reset agenda. How worried should marketers be?

Rory Sutherland at our Annual Conference 2014

Toby has set out to disrupt one of the most entrenched systems in the UK - education.

Toby Young at our Annual Conference 2014

Jill talked to us about her time so far at Halfords, taking risks and being bold.

Jill McDonald: switching industries, taking risks