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Patrick Bousquet-Chavanne: leader of year?

Patrick Bousquet-Chavanne Q&A

A sneak peak at who's in the running to be Marketing Leader of The Year 2017 - we interview Patrick Bousquet-Chavanne, Executive Director Customer, M&S

On your...

Why brands need to stand up for what matters

Stand up for what matters

Provoking important discussions is one way brands can make emotional connections with consumers.

Meeting Expectations

Meeting Expectations

Scenario 1: The Room Booking

1. Four out of five Attendees arrive at Meeting Room that was booked two weeks ago
2. Meeting Room is occupied
3. Waiting...

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