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Member Interview with Jessica Schroeder

Image provided by Jessica
Member Interview with Jessica Schroeder, Head of Corporate Communications & Government Affairs

The Changemakers Impact Conference | Review | Singapore

The superpower to charge change and deliver impact

By Xiaowei Liu

The Marketing Society Singapore Conference 2024
A review from our Singapore Changemakers Conference: The superpower to charge change and deliver impact

Cultural Endurance for Impact

A Q&A following The Marketing Society New York Changemakers Conference 2024

The Marketing Society New York Conference 2024
Following The Marketing Society Changemakers Conference in New York our speaker Mike DaRe joins a Q&A on Cultural Endurance for Impact

Case studies

2020 Brave Awards winner, Diageo Bar Academy

An audacious digital experiment to unleash the power of bar professionals

bar
Objective: Bar Professionals have enormous power over which brands are served, how well they are served and the experiences our drinkers have when they go out.

2020 Brave Awards winner, Gordon's Gin

Legacy brand turned challenger

gin
You are a 250-year-old brand with a 38% share & sales rising steadily (+7.9%).

2020 Brave Awards winner, ITV

Britain get talking

itv
One of the biggest questions in marketing is how to ensure your brand stays relevant. How do you make it matter, as the world changes?

Podcasts

Diving into data & boosting marketing curiosity with AI

Tina Tonielli, US and North American Lead, Consumer and Business Insights and Analytics, at Haleon, talks about balancing automation and manual data analysis...

https://podcasts.marketingsociety.com/episode/diving-into-data-boosting-marketing-curiosity-with-ai 29.679455783333335 2024-02-27T13:18:00.000Z

Episode 1: The power of entrepreneurial thinking for brands:

Welcome to our new series: The power of entrepreneurial thinking for brands, hosted by The Marketing Society member Ruth Fittock.

Episode 1

This episode...

https://podcasts.marketingsociety.com/episode/the-power-of-entrepreneurial-thinking-for-brands-episode-1 23.73746926666667 2024-02-22T09:00:00.000Z

Videos

Each year we ask winners from The Marketing Society Awards (most recently called the Brave Awards) to talk us through their award-winning p

Marketing Society Awards Showcase 2021

In this month's Global Conversation, we bring leaders together from our hubs who will reveal their New Year’s revolution

Global Conversation: New Years Revolution

The Dairy Farm Group is the leading retailer in Hong Kong that has served Hong Kongers for a very long time.

yuu Rewards Club: the need for digital transformation