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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Rima Al Jareh

source and credit Rima
Member Interview with Rima Al Jareh, PR & Communications Lead at Wio Bank

Published on: 21 June 2024

Why do marketers exist?

Impact Report from Digitas

Digitas Impact Report
A new report by Digitas in association with The Marketing Society reveals the current priorities for leaders and explores how marketers can deal with the impact balancing act

Published on: 17 June 2024

How CMOs are shaping their Gen AI future

BCG Report partnered content
A new BCG survey in partnership with the Association of National Advertisers (ANA) of over 200 CMOs in 7 countries, reveals CMOs overwhelmingly positive view of generative AI (GenAI) as the top way to improve efficiencies and unlock growth.

Published on: 17 June 2024

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Case studies

2017 highly commended: Churchill - case study

2017 commended: Churchill

This is the story of how a household insurer transformed itself into a social crusader, forming a campaign that aimed to improve road safety by bringing the...

Published on: 14 June 2017

2017 highly commended: Dominos, long-term excellence - case study

2017 commended :Domino's

This is the story of how when faced with new challenges to growth from consumer behavior and category competition

Published on: 14 June 2017

2017 winner: Fitness First, building customer relationships - case study

2017 winner: Fitness First

Fitness First has demonstrated groundbreaking vision in driving growth through a unique customer relationships initiative that has dramatically improved value...

Published on: 14 June 2017

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Podcasts

The Whole Marketer Ep101- Host Takeover Special with guest host Jon Evans

Host Takeover Special - Episode #101. Continuing our milestone celebrations of recording 100 episodes, this special episode turns the tables and features a...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep101-host-takeover-special-with-guest-host-jon-evans 41:08 Tue, 20 Jun 2023 07:00:00 +0100
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Videos

Professor Dan Cable on engaging employees and bringing our best selves to work

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Filmed at The Marketing Society London Bravest Conference 2019

Professor Dan Cable on engaging employees and bringing our best selves to work

Activist Sophie Morgan on how brands can get more involved with disabled representation in retail

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Filmed at The Marketing Society London Bravest Conference 2019

Activist Sophie Morgan on how brands can get more involved with disabled representation in retail

Brainlabs’ Dan Gilbert on why the old rules don’t work anymore

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Dan Gilbert is better placed than most to comment on the fast-changing rules of advertising.

Brainlabs’ Dan Gilbert on why the old rules don’t work anymore

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