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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Dartmouth in Conversation

at The New York Changemakers Illuminate conference 2023

By Nicola Nimmo

New York Conference
Candid insights from an Under the Spotlight with Jon Hussey, on how he has driven change and achieved amazing campaign results

Published on: 29 November 2023

Navigating Uncertainty

Shifting from 'prediction' to 'preparation' to stay future-fit

By Meredith Smith

Source and Credit: Baz london
Rather than just mitigating uncertainty, brands need to proactively embrace uncertainty to stay future-fit.  Discuss..

Published on: 28 November 2023

The Marketing Society Conference 2023

a.k.a the slowest day of the rest of my life…

By Jhan Hancock-Rushton

Source and Credit: Baz london
A day of inspiration, ideation, and laughter, brimming with exceptional content from a range of sensational speakers

Published on: 28 November 2023

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Case studies

2014 winner: HSBC Best from outside the UK winner - case study

2014 winner: HSBC, Best outside the UK

The British & Irish Lions represent the pinnacle of northern hemisphere rugby and is a unique sponsorship in international sport. It represents a once in a...

Published on: 11 May 2015

2014 winner: John Lewis, Brand Activation - case study

2014 winner: John Lewis, Activation

This paper tells the story of the 2013 John Lewis Christmas Campaign. Around a single creative theme – give someone a Christmas they’ll never forget – was...

Published on: 1 April 2015

2014 winner: ASOS, Social Media - case study

2014 winner: ASOS, social media

An innovative series of live Twitter games to entertain their followers; driving advocacy and awareness of their products and brand.

Pushing the social limits

A...

Published on: 1 April 2015

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Podcasts

Sustainable Growth with Steve Challouma, Bird's Eye

From inflation to supply chain shocks to massive consumer shifts, the pandemic jolted us out of our everyday lives, forcing business leaders to rethink their... https://podcasts.marketingsociety.com/episode/sustainable-growth-with-steve-challouma-birds-eye 26:00 Fri, 15 Jul 2022 07:00:00 +0100

FWIW Anatomy of a Sponsorship Deal

This is the second in Unofficial Partner special series "For What It’s Worth" series in collaboration with Turnstile and is an opportunity to pick apart the... https://podcasts.marketingsociety.com/episode/fwiw-anatomy-of-a-sponsorship-deal 55:23 Tue, 12 Jul 2022 16:22:00 +0100
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Videos

Mental manifestos

Mental manifestos
What do you get when you cross a future astronaut and a renowned psychologist and broadcaster wit

Mental manifestos

Empire Presents: Al Gore in conversation

Al Gore in conversation
Former Vice President Al Gore sat down with Empire Editor-in-Chief Terri White on March 23 to discuss An Inconvenient Sequel: Tru

Empire Presents: Al Gore in conversation

Keeping our doors open to talent post-brexit

Talent post-brexit
Much has been made on both sides of what the impact will be on the country, on our business

Keeping our doors open to talent post-brexit

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