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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Meet our 2021 awards judge, Andy Daly

Entry deadline: 26 February

Awards
Andy is one of the judges for The Marketing Society Awards. Here is his advice for anyone entering in 2021.

Published on: 28 January 2021

Gen Z give insight into trends brands can't ignore in 2021

Cancel culture, fashion, music, gaming, well-being, Generation M and #shopsmall

By Livity

q
We’ve read the 2021 predictions and trends from senior leaders in the media and marketing industry, but what about the younger generation?

Published on: 27 January 2021

Confident collaboration

Why bravely working with others gives off all the right signals

By Dan Plant

pj
In July I wrote a column that highlighted the connection between levels of advertising spend and levels of consumer confidence in the market.

Published on: 20 January 2021

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Case studies

Podcasts

Lead from the Heart : For outstanding results with Roxann Linton

Roxann Linton is the CEO at FHC, one of the biggest credit union in Jamaica. Since taking the helm, she’s turned the company around from a financial deficit of... https://podcasts.marketingsociety.com/episode/lead-from-the-heart-for-outstanding-results-with-roxann-linton 40:43 Tue, 14 Sep 2021 06:00:00 +0000

How Early Career Setbacks Can be Helpful

What doesn't kill you makes you stronger? Dan and Akin go back and forth over a research paper that proves the old adage correct. It is possible, probable even... https://podcasts.marketingsociety.com/episode/how-early-career-setbacks-can-be-helpful 37:16 Wed, 08 Sep 2021 10:45:00 +0000

Alchemy in the Workplace - with Rory Sutherland

Rory Sutherland is Vice Chairman, and heads up the Behavioural Science Practice, at Ogilvy UK. In this weeks episode he shares stories about the power of... https://podcasts.marketingsociety.com/episode/alchemy-in-the-workplace-with-rory-sutherland 48:03 Fri, 03 Sep 2021 06:00:00 +0000
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Videos

Marketing Leader of the Year 2016: McDonald's Alistair Macrow

Marketing Leader of the Year 2016: McDonald's Alistair Macrow

We quiz the new Marketing Leader of the Year after he took the title at our Excellence Awards.

 

Marketing Leader of the Year 2016: McDonald's Alistair Macrow

Why St John's Ambulance matters to Gareth Simpson

Interview with Gareth Simpson

EVP Global Operations Director & Global Category at Leo Burnett discusses his Marketing For Good success story with St John's Ambulance.

Why St John's Ambulance matters to Gareth Simpson

Beyond the hood or corporate office

Beyond the hood or corporate office

At the time it was a bold move into the diversity space for the company: while Michael Jordan may have been the greatest basketball player of all time, he wa

Beyond the hood or corporate office

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