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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

The best pranks from Hong Kong brands

Best pranks: HK brands

Perhaps we should rename April fools’ day “spoof products launch day”, considering the impressive number of fake products

Published on: 14 July 2017

Private labels can be more powerful and profitable than classic brands

Private labels

When I want to cook a great dinner at home, I head straight to Marks & Spencer’s food store. M&S’s Cook range of premium quality, organically farmed self...

Published on: 14 July 2017

Why outsiders will help you breakthrough to the best competitive edge

A competitive edge

Fun fact: I transferred between nine different schools in my thirteen years of schooling.

It almost did my head in.

I cried to my parents every time I found out...

Published on: 13 July 2017

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