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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

BCG on Cannes Lions 2024

The 2024 Cannes Lions International Festival of Creativity underscored the importance of brand growth, creativity, AI integration, and the evolving role of CMOs...

2024 New Creators Showcase

Saatchi & Saatchi showcase some of the best emerging motion creators in the creative industry.

Cannes Lions as a The Marketing Society Member

A place where we all know each other's name

By Linn Frost

A place where we all know each other's name. Key takeaways from Cannes 2024 from The Marketing Society member Linn Frost

Case studies

2017 winner: ITV, National Lottery, brand activation - case study

2017 Winner: ITV, National Lottery

Despite living in an Olympic-mad sporting powerhouse, almost half of us fail to meet medical guidelines on physical activity

2017 commended: Persil, purpose driven - case study

2017 commended: Persil

The problem: fading brand relevance was dragging down sales 97% of households in the UK use detergent

2017 winner: Direct Line, building marketing capabilities, case study

2017 winner: Direct Line

In 2013, Direct Line Group became a stand-alone company, Having started its disinvestment from the Royal Bank of Scotland (RBS) through an initial public...

Podcasts

The Whole Marketer Ep103 - High stakes leadership with guest Sally Henderson

Episode #103. This topic is both a leadership skill and area of personal understanding – it’s high stakes, high performance leadership.

High performing teams...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep103-high-stakes-leadership-with-guest-sally-henderson 36:48 Tue, 11 Jul 2023 07:00:00 +0100

Behind the Awards | You Can Taste When It’s Waitrose

In 2022, Waitrose won the award for Brand Communication at The Marketing Society’s 37th Annual Awards. In this episode, Simon Lewis, our Head of Membership is...

https://podcasts.marketingsociety.com/episode/behind-the-awards-you-can-taste-when-its-waitrose 12:58 Wed, 05 Jul 2023 09:15:00 +0100

The Marketing Society | THINK EQUAL podcast - Leanne Foy meets Cristina Guida La Licata

Our regular THINK EQUAL podcast shines a light on an inspiring female leader who is dedicated to levelling the marcomms playing field.

THINK EQUAL is the new...

https://podcasts.marketingsociety.com/episode/the-marketing-society-think-equal-podcast-leanne-foy-meets-cristina-guida-la-licata 19:51 Wed, 05 Jul 2023 06:00:00 +0100