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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Leading as a Da Vinci CMO

A Digital Day Singapore review

By Siew Ting Foo

A reflection on the role of the CMO based on a fireside chat at Digital Day Singapore

Top Takeaways from Digital Day England 2024

By Tish House

Tish House, Head of Conversion Marketing at ITV shares her top four takeaways from The Digital Day England 2024

Inspiration: The Digital Day England 2024 | Review

By Sarah Dear

Our The Digital Day England 2024, Coffeehouse takeover host Sarah Dear from Social Element shares her key takeaways from the event.

Case studies

2017 hat-trick winner: Maltesers - case study

2017 winner: Maltesers

In 2016, Maltesers set out to bring itself back from declining sales and struggling communications with a new brand platform Look on the Light Side.

An...

2016 highly commended: Brand Extension Hive and British Gas - case study

2016 commended: Hive, Extension

At British Gas we are passionate about looking after your world, which extends to your home, family and the things within it. All of our products and services...

2016 highly commended: Stork, Brand revitalisation - case study

2016 commended: Stork

This is the story of how we brought our forgotten but well-loved baking brand back to life. Happy reading!

SCALE OF THE TASK:

Baking is hot...

Podcasts

The Whole Marketer Ep97 - Heart-led career choices with guest Rania Robinson

Episode #97. ‘Heart-led career choices’ is the personal understanding topic covered in this episode.

Abby believes that having technical, soft and leadership...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep97-heart-led-career-choices-with-guest-rania-robinson 30:30 Tue, 23 May 2023 11:06:00 +0100

Can Marketing Save the Planet - Ep 56: – “Where does this fit into our sustainability strategy?” – The question all marketers need to be asking. Sam Taylor, The Good Factory

“Consistency of message is what builds trust and we’re going to need that come 2028 when we realise how badly we failed.”

Sam Taylor, grew up on the factory...

https://podcasts.marketingsociety.com/episode/can-marketing-save-the-planet-ep-56-where-does-this-fit-into-our-sustainability-strategy-the-question-all-marketers-need-to-be-asking-sam-taylor-the-good-factory 46:27 Fri, 19 May 2023 08:54:00 +0100

Diversity as key to marketing effectiveness with Meta's Thiago Gomes

Diverse companies are more productive, innovate more, and understand their customers better. On the latest episode of the Shiny New Object Podcast, Thiago Gomes...

https://podcasts.marketingsociety.com/episode/diversity-as-key-to-marketing-effectiveness-with-metas-thiago-gomes 22:32 Tue, 16 May 2023 14:20:00 +0100

Videos

Defender of the constitution to some, 'enemy of the people' to others, Gina Miller was the lead claimant in a successful legal battle ensuring parliament had

Gina Miller: A post-Brexit world

Watch the highlights from this year's Amplify Marketing Festival for The Marketing Society Scotland, with this year's Ogilvy Lecture being delivered by Stone

Amplify Marketing Festival: 2019 highlights

China is speaking at our 2019 London Bravest Conference on 6 No

Content Hub

Featured

Cannes 2025 Spotlight

Our First Play Verto Pulse Survey is Now Live! Have Your Say

Why Marketing Matters

Latest Think Pieces

Leading as a Da Vinci CMO

Top Takeaways from Digital Day England 2024

Inspiration: The Digital Day England 2024 | Review

Case studies

2017 hat-trick winner: Maltesers - case study

2016 highly commended: Brand Extension Hive and British Gas - case study

2016 highly commended: Stork, Brand revitalisation - case study

Podcasts

The Whole Marketer Ep97 - Heart-led career choices with guest Rania Robinson

Can Marketing Save the Planet - Ep 56: – “Where does this fit into our sustainability strategy?” – The question all marketers need to be asking. Sam Taylor, The Good Factory

Diversity as key to marketing effectiveness with Meta's Thiago Gomes

Videos

Gina Miller: A post-Brexit world

Gina Miller: A post-Brexit world

Amplify Marketing Festival: 2019 highlights

Amplify Marketing Festival: 2019 highlights

China L'One: We Run The World

China L'One: We Run The World