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Member Interview with Alan Thompson

source and credit: alan
Member interview with Alan Thompson, CEO NRS

Key Insights from the Digital Day Singapore

By Darren Chuckry

Source IAS The Marketing Society - Digital Day Singapore 2024
Darren Chuckry was invigorated by the dynamic interplay of technology and creative strategy steering the future of marketing at Digital Day Singapore

Digital Day Conference Singapore - a review

By Belinda Clark

Source IAS The Marketing Society - Digital Day Singapore 2024
The Marketing Society’s Singapore Digital Day Conference was a whirlwind of amazing insights, top tips and case studies. RAPP's Belinda Clark share her favourite bits.

Case studies

2016 winner: Amnesty International, Shoestring Marketing - case study

2016 winner: Amnesty, Shoestring

Every 2 years, the London Arms Fair at the ExCel centre trades everything from the latest machine guns to killer drones...

2016 winner: Sport England, Not for Profit - case study

2016 winner: Sport England, NFP

In just one year, This Girl Can has inspired 2.8 million women to do more exercise, but its impact doesn’t stop there.

E-commerce: when one size does not fit all

When one size does not fit all

The unrelenting evolution of e-commerce continues to push unprecedented change for the retail industry, not least presenting an obvious growth opportunity for...

Podcasts

Can Marketing Save the Planet - Ep 55: The journey of a sustainable creative agency, from the inside out! with Rob Minto, The Onlii

A sustainable creative agency on a journey to make positive change, we caught up with Rob Minto, managing director of The Onlii. Rob talks about his own journey...

https://podcasts.marketingsociety.com/episode/can-marketing-save-the-planet-ep-55-the-journey-of-a-sustainable-creative-agency-from-the-inside-out-with-rob-minto-the-onlii 31:05 Mon, 08 May 2023 11:31:00 +0100

The Buy Side - Crypto.com - Unofficial Partner

Crypto.com has been one of the biggest spenders in the sports sponsorship market over the last three years, putting its brand to properties including FIFA World...

https://podcasts.marketingsociety.com/episode/the-buy-side-crypto-com-unofficial-partner 38:01 Tue, 02 May 2023 10:57:00 +0100

Videos

In April 2017, a rising star of motorsport, Billy Monger, suffered a tragic crash at Donington Park.

Billy Monger: Against All Odds

Do you have a mind like water? Water is flexible. When it meets an obstacle, it goes around it. Improv teaches us to be flexible.

Rob Poynton: beyond control

Peter Ip of LinkedIn and Andrew Harrison of Invisible Thread talk digital transformation at Google's offices in Hong Kong.

Peter Ip and Andrew Harrison talk digital transformation